Viridian have been quietly doing things properly since 1999. Family-run, based in Northamptonshire, and built around one stubborn idea: make supplements with clean ingredients, in honest doses, with nothing in the bottle that doesn't need to be there.
That's why we stock them. No fillers. No artificial colours. No sweeteners or flavourings. No genetically modified ingredients. Many of their formulas are certified organic and most are suitable for vegans. The label tells you what's in the capsule, and that's it.
The range covers the things people actually shop for: vitamin D3, B-complex, magnesium, zinc, vitamin C, omega oils, and a strong line-up of single botanicals and whole-food formulas. There's also a well-regarded kids' range and a thoughtful selection for women's health, joints, and gut support. If you want a B12 that's just B12 in a clean base, or a magnesium citrate that hasn't been buffered into oblivion, this is the brand.
Viridian also put their money where their mouth is on ethics. A meaningful slice of their profits goes to charity, and they've held that position for the best part of three decades. It's the kind of thing supplement companies talk about. Viridian actually do it.
If you're after honest formulations from a brand with a long track record, Viridian is a safe pick. Browse the range below, or pair a Viridian foundation product like vitamin D3 or magnesium with something from the wider Vitamins & Minerals collection to build out a sensible daily routine.
